SEMA Convention, Las Vegas

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Year after year SEMA is touted as the premier automotive specialty products trade event in the world. It draws the industry’s brightest minds and hottest products to one place, featuring nearly 3,000 newly introduced parts, tools and components and drawing nearly 70,000 buyers in 2017 from both domestic and international locales. SEMA is located across 6 buildings in the Las Vegas Convention Center at 3150 Paradise Road, Las Vegas, NV 89109; and provides attendees with educational seminars, product demonstrations, special events, networking opportunities and more.

This year CFT Films was fortunate to connect with new manufacturers to extend their product lines. While most center around the automotive sector, CFT innovates by seeking ancillary industries and offering surface protection film for tools and tool chests. Years of working in and around the automotive industry has opened our eyes to the needs of mechanics and other vehicle service providers. Their bread and butter comes from their hands and treasure trove of tools stored safely in their tool chest. Protecting thousands of dollars of tools requires a superior tool chest which can cost $5,000 to $30,000. And what protects the tool chest from abrasives, chemicals, mechanical wear and tear? The answer – CFT Film’s Surface Protection Film.

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But SEMA isn’t all fun and games. The team at CFT works diligently perusing over all the supercars, taking a break in chair massage stations, watching the pro drifters burn rubber on the pavement, and eating their fill of convention food as only Las Vegas can provide. La Ferraris and Zonda Paganis are a dime a dozen under this circus tent and mega after parties fill the local hot spots from club Tao to Hakkasan. Yes, we take our work seriously. Our favorite place for a breather is Lotus of Siam for dinner, so don’t forget to make your reservations early.

As the sun sets on the convention and comes to a close, deals are met with handshakes and promises of a lucrative future that will further the revolving door of new ideas and new products! Vegas, we’ll definitely see you next year.